Kyndall Elliott
Senior Digital Marketing Specialist
Marketing with Purpose. Results that Matter.
About Me
Who I Am & How I Build Marketing That Works.
I build marketing strategies that drive real impact—turning data, creativity, and automation into results that matter. From Google Search campaigns that capture high-intent leads to LinkedIn ABM strategies that land enterprise accounts, I create demand where it matters most.
I’ve spent the last five years refining SEO, paid media, email marketing, and content strategy, using market research and trend analysis to position brands as industry leaders. I develop event strategies that engage the right audience, craft email nurture campaigns that move leads through the funnel, and produce whitepapers, playbooks, and solution briefs that people actually want to read.
I don’t chase vanity metrics. I build demand, authority, and results that speak for themselves.
What I Can Do
Digital Marketing
I don’t just run campaigns—I create marketing strategies that attract the right people, turn them into leads, and drive real results.
Content Creation
I create content that educates, engages, and converts—whether it’s blog posts, whitepapers, playbooks, thought-leadership, and beyond.
Copywriting
Words should sell, not just sit there. I write copy that moves people to take action.
Conversion Rate Optimization
Clicks don’t pay the bills—conversions do, and I turn traffic into revenue with data-driven optimizations.
SEO & Keyword Strategy
I don’t chase rankings for the sake of it—I build SEO strategies that drive the right traffic and real business results.
Email Marketing
I craft email campaigns that people actually open, read, and act on—no spam, no fluff, just high engagement and high opens.
Demand Generation
I create content-driven inbound strategies that attract, engage, and keep people coming back—turning interest into leads that sales teams actually want.
Thought Leadership
I turn market research and industry trends into content that makes brands the voice people trust and return to.
Growth Hacking
I use growth hacking strategies to uncover untapped opportunities, optimize every touchpoint, and drive scalable, sustainable growth.
Social Media
I don’t just post—I build engagement, spark conversations, and turn followers into loyal customers.
Content Strategy
Good content isn’t random—I develop structured, goal-driven strategies that align with business objectives.
Graphic Design
A strong visual identity matters, and I create designs that grab attention, reinforce branding, and drive action.
Certifications I Have
Inbound Marketing Certified
HubSpot Academy
Content Marketing Certified
HubSpot Academy
Social Media Marketing Certified
HubSpot Academy
Email Marketing Certified
HubSpot Academy
Google Ads Certification
Google Analytics Certification
Personal Stuff:
When I’m not deep in campaign strategy or analyzing SEO trends, I’m usually chasing after my two dogs, Ammy and Pan, while my cats, Lio and Hermes, supervise from a distance—or occasionally photobomb my video calls.
I started planting milkweed and native flowers to attract pollinators to my garden, but it quickly turned into a full-blown mission to save the monarchs. Now, I raise caterpillars in a greenhouse to protect them from predators before releasing them into the wild, because apparently, I can’t do anything halfway.
Outside of marketing, I spend my time writing sci-fantasy novels about witches, werewolves, and whatever supernatural chaos I can dream up. Before I was building marketing strategies, I was building entire worlds, crafting magic systems, and making life difficult for fictional characters.
If you ever want to chat growth strategies, the best native plants for pollinators, or why haunted forests are criminally underused in fiction, I’m your person.
Resume
Education
2015
University of IdahoB.A. in English Literature
GPA: 3.8/4.0
Certifications
2025
HubSpotInbound Marketing Certified
Certified in HubSpot Inbound Marketing, demonstrating expertise in content-driven lead generation, customer engagement, and data-driven marketing strategies.
2025
HubSpotEmail Marketing Certified
Proficient in creating targeted email campaigns, automation strategies, and performance analytics to drive customer engagement and conversions.
2025
HubSpotContent Marketing Certified
Skilled in developing high-quality, SEO-optimized content strategies that attract, engage, and convert audiences across digital platforms.
2025
HubSpotSocial Media Marketing Certified
Experienced in crafting and executing data-driven social media strategies to enhance brand awareness, audience engagement, and business growth.
2025
GoogleGoogle Ads Certified
Expert in designing and optimizing PPC campaigns across Google Search, Display, and Shopping to maximize ROI and drive targeted traffic.
2025
GoogleGoogle Analytics Certified
Skilled in leveraging Google Analytics to track user behavior, measure key performance metrics, and optimize digital marketing strategies with data-driven insights.
Experience
2023 - Current
CareerCircleSenior Digital Marketing Specialist
Drove strategy and implemented targeted campaigns, increasing leads by 9000% and significantly improving brand awareness.
Developed and launched Google Ads, LinkedIn Ads, and email nurture campaigns, driving a 30% increase in MQLs QoQ.
Partnered with outside agencies to align strategy, resulting in a 60% improvement in campaign performance and increased ROI.
Managed reporting in HubSpot and Google Analytics to optimize strategies, improving campaign performance by 25%.
2022 - 2023
WorkweekContent Marketing Lead
Carried out content initiatives across multiple brands through email, social, community, and gated content, leading to a 53% improvement in engagement.
Executed multi-channel campaigns with content creators in the HR, Fintech, Franchise, and Marketing spaces, driving growth across multiple B2B brands,
resulting in a 178% increase in sales.
Developed targeted lifecycle marketing campaigns to convert leads and retain customers. Conversion rates on landing pages and email open rates grew by 17% and 23%, respectively.
2022 - 2022
BonuslyPerformance Marketing Specialist
Managed and optimized PPC on Google Ads, Bing, and through strategic partnerships to generate high-quality, high-intent leads.
Refined and reworked LinkedIn ad campaign targeting, resulting in a 400% increase in campaign performance.
Optimized nurture campaigns and landing pages in Hubspot to reduce bounce rate, improve traffic flow, and increase conversions.
2020 - 2022
CyberSaint SecurityContent Marketing Specialist
Grew audiences across all social platforms and increased social engagement by nearly 700%. Leveraged a multichannel digital content strategy to drive leads.
Increased email open rates from 3-4% to 30-50% through audience targeting, segmentation, and A/B testing in HubSpot.
Adeptly managed lifecycle marketing and demand generation through multiple channels, including but not limited to LI, FB, and SEM.
2020 - 2020
Burning GlassDigital Marketing Intern
Collected, analyzed, and interpreted labor market and higher education data to create high-engagement articles that drive interest in the Emsi software suite.
Developed creative B2B copy for articles and blog posts to ensure target personas are reached.
Optimized older blog posts with updated copy to significantly improve SEO performance.
2016 - 2022
ShutterkeyOwner/Operator
Documented hundreds of weddings across the world while handling all marketing, advertising, branding, copywriting, bookkeeping, and customer service initiatives.
Leveraged SEO techniques to make Shutterkey the top-ranked wedding photography site on Google for the Moscow/Pullman area.
Revamped branding and website copy which resulted in a 55% increase in inbound leads.
Forged relationships with business owners in the wedding industry to build a vast referral network that accounted for 33% of inquiries in 2019.
Nominated for the prestigious Rangefinder Rising 30 Stars of Wedding Photography.
2015 - 2017
University of IdahoMarketing Coordinator
Coordinated social, print, and email marketing campaigns to boost brand awareness among target demographics, resulting in a significant increase in sales.
Revitalized website and social media profiles with new and interesting content, dramatically increasing customer engagement.
Spearheaded an initiative to streamline our email marketing campaign management with Mailchimp.
